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Building Optimized Online Stores: Insights from PrestaRock at Ecomexpo’25

On October 10, 2025, PrestaRock joined hundreds of e-commerce professionals, agencies, and technology innovators at Ecomexpo’25, the largest e-commerce conference and exhibition in the Baltic region.
The event, held at the LITEXPO Exhibition and Congress Centre in Vilnius, Lithuania, gathered more than 2,000 participants, 70+ exhibitors, and 35 speakers from across Europe — all focused on the latest trends shaping the future of online retail.

🚀 Presenting the PrestaRock Framework

This year, we were not just attending — we presented our own PrestaRock Framework, a modern foundation built to help merchants launch e-commerce stores based on PrestaShop or Sylius 2× faster and 2× cheaper.

💡 Why it matters

In today’s competitive e-commerce landscape, success depends on two key factors — speed and cost-efficiency. Merchants can no longer afford lengthy, resource-heavy development cycles. They need a solid, scalable, and future-proof solution that allows them to focus on growth, not just setup. That’s exactly what the PrestaRock Framework delivers.

🧭 What makes it different:

✅ Ready-to-go integrations with ERP, marketing, and logistics systems.

✅ Optimized performance, security, and SEO setup.

✅ Built-in B2B & B2C features from day one.

✅ Modular architecture that scales with your business.

Whether launching your first online store or expanding an international operation, our framework helps you save months of development time and thousands in budget — while maintaining flexibility and long-term scalability.

🌍 About Ecomexpo’25

Ecomexpo has become the key e-commerce event in the Baltics, where businesses, innovators, and service providers connect to explore new technologies and strategies driving digital commerce.

The 2025 edition featured:

Four themed conference stages, covering marketing, logistics, technology, and e-commerce growth.

Dozens of exhibitors showcasing solutions for automation, AI, digital payments, logistics, and customer experience.

Networking opportunities such as B2B matchmaking and Blitz Meetings sessions designed to foster collaboration and partnerships.

It’s the ultimate place for companies like PrestaRock to share expertise, meet clients and partners, and stay at the forefront of e-commerce innovation.