Biocos

BIOCOS – From PrestaShop Theme to Scalable Growth with Custom Framework

BIOCOS is an excellent example of a business that outgrew standard PrestaShop themes and invested in a tailor-made solution to support its growth. As the brand expanded and user expectations increased, it became clear that a more flexible and user-centric approach was needed—especially in the competitive natural cosmetics market.

Our custom PrestaShop framework replaced the limitations of the previously used theme, offering a clean, fast-loading, and mobile-friendly design that reflects the brand’s core values. The new setup provides complete control over layout, visuals, and marketing elements, ensuring that the BIOCOS team can run targeted campaigns and update content without technical overhead.

This solution is especially effective for D2C (Direct-to-Consumer) companies like BIOCOS, where user experience, storytelling, and brand control are critical. The framework empowers growing D2C brands to build strong customer relationships, offer seamless shopping journeys, and remain agile with promotions, content, and product launches.

The result is a polished, intuitive shopping experience enriched with upsell features like related products, cross-sell suggestions, and dynamic blocks that adapt to user behavior. Everything is designed to encourage larger basket sizes while keeping the interface simple and distraction-free.

At the heart of the upgrade is our 4+1 step PrestaShop checkout, which is proven to reduce friction and help customers finalize their purchases quickly—even those who are less digitally experienced. For BIOCOS, the move from theme to framework wasn’t just cosmetic—it was a strategic investment in long-term growth, usability, and sales performance.

About the client BIOCOS

Biocos is a boutique Lithuanian natural cosmetics producer based in Vilnius. The brand is known for its handcrafted, essential oil-based skincare products.

With €300–350K in annual sales, Biocos targets loyal eco-conscious customers both locally and abroad.